Benefits of digital signage

  • Flexibility the content
  • Multi-content in the same space
  • Tailored content to viewers interest
  • Impressive, creative and dynamic
  • Centralised distribution of content to multiple locations
  • Adds to the positioning as a modern and innovative medium building brand image
  • Can promote seasonal offers and products
  • Creates ambiance in waiting rooms and in stores
  • The advantage of time of day to provide relevant contents
  • Suitability of content-selective according to factors such as the scheduling, incomes, demography, geography

  • Growth:
    Global growth for the digital signage industry was 13% in 2008
    The second fastest growth of new media, after online advertising
    Great success:
    US, UK, France, Germany, Russia, China, Japan